Sound Bar Market - Increasing Demand for High-Quality, Fully Immersive Audio Experience in Indoor Environments Will Help Drive Industry Growth

 

A sound bar, also known as media bar, is a slender, oblong-shaped loudspeaker with multiple speakers fitted inside. The device can be mounted on the wall area above or below a TV or home theater. The speakers placed inside the sound bar create a brilliant surround-sound effect, enhancing the overall audio experience for the user. Compared to other stereo sound systems, sound bars are smaller in size, easier to set up, and less expensive. Sound bars are designed to produce loud, high-quality sound with high bass response, and their usage around the world has increased with the introduction of flat-screen television displays, which have little room for speakers.

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Modern sound bars are equipped with many advanced features such as external subwoofer, voice control, Dolby Atmos technology, built-in Bluetooth, multi-room features, and HDMI 4K passthrough. The subwoofers handle the low-frequency sounds unlike other speakers and offer the ultimate audio experience, while the Bluetooth feature enables the user to connect their phone or tablet to the sound bar and listen to music from anywhere in the house. Sound bars today are compatible with voice assistants like Amazon Alexa and Google Assistant and allow users to set reminders, plan schedules, or hear the latest news. The latest sound bars can be connected to wireless multi-room speakers, which can be controlled from just one app. Samsung Q70T 3.1.2 Wireless Sound Bar, Sony HT-S350 2.1 Wireless Sound Bar, and LG SN7Y 3.1.2 Wireless Sound Bar are some of the latest products with features like Dolby Atmos tech, virtual surround sound, high-resolution audio compatibility, built-in Bluetooth, and built-in voice assistants.

Revenue growth of the global sound bar market can be attributed to factors such as increasing penetration of mobile devices such as smartphones and tablets, growing demand for smart TVs and home audio systems, increasing number of OTT (over-the-top) subscriptions, and greater accessibility and affordability of on-demand media streaming platforms like Amazon Prime, Netflix, and Hotstar/Disney+ worldwide. Other factors supporting market revenue growth are increasing demand for high-quality, fully immersive audio experience in indoor environments, introduction of next-generation features in modern soundbars, rising trend of on-demand music streaming, growing availability of various music streaming platforms such as Spotify, Apple Music, and Amazon Music, and rise in disposable incomes of consumers, mainly in developing countries like India and China.

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